Happy Memorial Day!
Posted in Official Announcements, Videos on May 31st, 2010 by admin – Be the first to commentA huge “Thank You” to those, both past and present, who have fought for our freedoms. The crew here at Torque Athletic is always grateful for your service. We remember.
Torque Engineering: Kettlebells
Posted in Engineering, Interviews, Products, Videos on May 20th, 2010 by admin – 1 CommentReader Ellis from D.C. asks, “How does the quality of your KB’s compare with the other higher quality KB’s on the market . . ..?”**
There are many many different brands of kettlebells on the market. We figure that best way to answer this question is to have our founder and lead engineer, Odis Meredith, explain the design and engineering behind Torque Athletic kettlebells:
** We welcome all questions and comments. Feel free to leave a comment in the comment section or email us at media@torqueathletic.com.
Happy New Year!
Posted in Uncategorized on January 5th, 2010 by admin – Be the first to commentWe just want to wish everyone the best in the New Year,
and thank you all for your support. Because of our loyal customers 2009 was a great year for Torque Athletic, with the introduction of new products like the MOD III Squat Cage and collaboration with Operation Phoenix to provide a custom pull-up system for the the Army Base at Ft. Leavenworth, we had a great year and hope you did too. We also reached an new bench mark by shipping products to 26 different countries. It still amazes us that our small company, that began in the back of a garage in Southern Indiana has grown over the past 13 years to serve a worldwide audience.
We hope you all have a great 2010!
Operation Phoenix – Update
Posted in Uncategorized on October 27th, 2009 by admin – 5 Comments
The Road to Operation Phoenix
A couple weeks ago we got a call from Jimi Letchford from CrossFit, asking if we’d be interested in donating some equipment for Operation Phoenix; a CrossFit organized, non-profit that raises money and donates equipment to outfit the men and women of our military, with the best possible fitness equipment available.
I told him, Torque Athletic is like every other company in America these days, happy to be in 13th year of business, but without a lot of extra money on hand. But, what we do have is a kick-ass manufacturing facility, the largest powder coating facility in Southern Indiana, a direct line to good old American steel from Indianapolis and a bunch of people willing to put in some extra work for a good cause.
After a quick conversation, Jimi said we’d be the perfect company to take on the fabrication of a custom pull-up system for the Army Base at Ft. Leavenworth. They needed something that could accommodate 40-50 soldiers at a time, plus something that would be high enough to hang rings.
Had we done this before? “No.” would we give it a shot, “Hell yeah.”
We’d seen pictures of other rigs and that had been built and wanted to make this one better. We’d noticed other systems we had seen looked a little cramped. They typically have 6ft wide sections that only allows 36” of space for a person to perform pull ups. We extended the space to 44” to provide plenty of elbow room, and a comfortable space for each person.
What we ended up with is two 16ft long, 8ft wide, 8ft high rectangles that could be connected, or set up separate. Each segment has the” Flying Fran” bars for extra pull-up space, or a place to hang your rings in case you don’t have the ability to hang them from the ceiling.

Pull-Up System in the Raw
We also had the challenge of making this pull-up station applicable to two different situations: the first would be in a basketball gym. This had to mount to a wall for stability, but then in 2 months, they would be moving the station to a soft-sided facility where the Pull-Up System would have to convert to a freestanding unit.
Odis Meredith, our engineer and designer came up with a simple plan, add in some mounting brackets that hold the unit steady, but away from the wall, so all four sides of the unit could be used inside the basketball gym. Then, when they move into the soft walled facility, where the unit will be free standing, they can bolt the legs to the ground and nothing will move it, not even 50 kipping soldiers.
Of course, nothing goes as planned. The day before we were to leave, the unit had been powder coated and was being finalized, the guys at our manufacturing facility were putting it together and making sure all the hardware was included when I spoke with the facility manager at Ft. Leavenworth. He mentioned, off-hand, that the building was old, and only had a 6ft doorway to bring the unit in.
Shit.
I sheepishly walked back in and told the guys the bad news, the unit wouldn’t fit through the doorways. I expected a good old Southern Indiana ass-beating. Instead of getting mad, Odis and the guys started sketching out on the floor how they were going to make it work.
After a few minutes of hot debate, Odis looked back at me and said: “No problem.” That was 11am, the day before we were to leave.

The Torque Crew
Cut to 1am the next morning, the guys had worked through lunch, had worked through dinner, but the good news was the modified unit was back in the powder coating oven and ready to be put together for a final check.
Odis and I got a couple hours of shut eye, and were back in the facility just a couple hours later at 4am, loading up the final pieces and heading for our 10 hour drive from Evansville, Indiana to Ft. Leavenworth, Kansas.
6 cups of bad coffee, 4 tanks of gas (H2 Hummer, dragging a car hauler), and too many beef jerky sticks later we arrived at Ft. Leavenworth, Kansas. This is the longest serving Military base west of the Mississippi and is a beautiful place with long rolling grassy hills and plenty of open space for families and soldiers alike.
We were met out front of the Harney Gym by Major Dave Maxwell, of Iron Major CrossFit, he’d been our contact throughout the process and a good calming voice in the confusion of trying to get this from idea to completion. He led us into the gym where we were going to be setting things up. Right away we were glad we’d made the modifications, the doorways were tight and there was a bend in a hallway which would have proven impossible.
Major Maxwell recruited some people to help us and in no time we had both parts of the unit set up on two opposing walls. There was plenty of other equipment there that had made the journey from other companies willing to join the Operation Phoenix cause. C2 machines, bumper plates, plyo-boxes, everything you’d need for a kick-ass CrossFit gym.
We were invited to stay for dinner, but opted to get back on the road for our 10 hour journey back home. We thanked everyone, took a few pictures and said goodbye to our new friends and started the long drive back home. 25 hours after we started the journey from Evansville, we were back – tired, but happy.
Again, we’re very proud to have been asked to be a part of such a great organization. The people at Operation Phoenix are completing their goal to outfit the men and women of our military so that they can be prepared to fight for the freedoms we all appreciate so much. Thanks to Jimi Letchford and the folks at CrossFit for inviting us to be a part of this good cause, and thanks to everyone who bought T-Shirts or donated to Operation Phoenix.
Torque Athletic is proud to be part of Operation Phoenix.
Posted in Official Announcements on October 8th, 2009 by admin – 1 CommentThe mission of Operation Phoenix is
[to] raise the necessary funds to equip the entire United States Marine Corps with functional fitness equipment to increase combat preparedness, reduce injury, and strengthen unit cohesion.
Torque Athletic is working directly to support Operation Phoenix.
To show your support, you can purchase one of the shirts below designed by our friends at Forged Clothing. (Click on the shirts to see more Operation Phoenix apparel, or to make a direct donation.)
Top 10 Fitness Gear From the World’s Fittest Man
Posted in Advisors, Articles, Fitness, Products, Reference on September 23rd, 2009 by admin – Be the first to comment
Active Expert Joe Decker works out with some tractor tires.
The Macebell Mauler Gathering
Posted in Advisors, Fitness on August 1st, 2009 by admin – Be the first to comment
On August 15th and 16th, macebell.com founder, friend, and advisor Jake Shannon is putting on his big Macebell Mauler Gathering. The weekend will be filled with training, contests, and certifications. For more info or to register, click here.
Location:
Altitude Fitness & Combat Sports
27 North 800 West
Salt Lake City, UT 84116
The Torque Athletic Games
Posted in Fitness, Photos, Products, Videos on July 27th, 2009 by admin – Be the first to commentWe had a great time and made a lot of friends at the 2009 CrossFit Games. We want to send out a special thanks to Siobhain C. (@tdot_sio) and Leah G. of Crossfit Toronto for the kind words and awesome video:
2009 CrossFit Games, Kettlebells and Good Times
Posted in Fitness, Official Announcements, Photos on July 13th, 2009 by admin – 2 Comments
What started out as a call from Mike at CrossFit Gotham asking if we wanted to sponsor the 2009 CrossFit Games, despite giving us about 24 hrs to make up our minds, ended up being one of the best decisions we’ve made recently. To compound an already tight schedule, Jimi Letchford called asking if we could supply the competition kettlebells-60 of them. With 6 business days left (before they needed to ship) that was basically impossible as our kettlebells are made one at a time. Well Odis Meredith, founder and lead engineer at Torque Athletic, doesn’t know the word impossible. I’ll say this, I’m glad I live in SoCal. He and the crew out in Indiana busted out 22 hour work days for several days in a row to get them done, and they did (even added a custom metallic silver handle color). So no problem, right? Wrong.
Loaded on pallets, shipping time calculated to get them there the day before the competition begins, and the Bells are off for Aromas, CA. Oops, forgot about the 4th of July. Relax said the shipping company, they’ll be there by Thursday, noon. Flash forward to Thursday night, 7 PM (competition begins 9 AM Friday morning) still no sign of our shipment. The shipping company called and said, “New arrival time-noon Friday”. As the panic set in I did what any responsible Brand Manager would do-I cracked open a Bud Light and let Odis handle it. And handle it he did. He found some Special Forces style company who ended up intercepting our shipment at around 2 AM, off-loading it to their trucks, and getting it to Aromas before the competition started Friday morning.
It was all uphill from there-Jimi, Dave, Kenny, Angie, Mike, Chuck, Hailey and the whole rest of the CrossFit crew kicked-butt for Torque Athletic. Our booth was a focal point throughout the weekend for some fun Strongman style competitions, and we met a lot of great people. We want to thank everyone who came by and used our products, the competitors who left nothing behind and I’d like to personally thank Rory Mckernan and Ange Worthington for basically telling me, “Torque Athletic has to be there.” They were right. See you next year,
Ian, Odis, Beau and Jacob











